The iTaste Program
A gathering of the 30 most promising graduating college students in the country. A 4-day business challenge journey that introduces students to real-life strategies on BUILDING THE BUSINESS and delicious ways of GROWING LEADERS. And don't worry, iTaste will take you out of school for just 2½ days.
Interaction with Leadership >
Participants will be given the opportunity to meet and interact with the Kraft Foods Philippines Leadership Team. When the Top 5 join us as Graduate Trainees, they will also interact with our Asia Pacific Senior Leaders in Singapore.
Business Challenge >
Teams will be assigned a business challenge which involves business review, consumer immersion, shopper interaction, and product innovation.Each team will be assigned a category manager who will coach them.Team proposals will be presented to a panel of the Kraft Foods Philippines Leadership Team.
Functional Modules >
Participants will be given an opportunity to learn directly from the best people in our different categories as our leaders share how it works in Sales, Marketing, Operations, and Consumer Insights.
Other Learning Venues >
Students will also ave fun as they network with students from other universities. One of the favorites in our group dynamics activities is the cooking challenge where groups shop for their favorite Kraft Foods products in our Kraft Mart and cook in our very own test kitchen (Kusinang Kraft).Participants will also be given a tour of the Kraft Foods office campus to see our state-of-the-art facilities.
The Best of the Best >
The top 5 individual performers will be awarded with an automatic job offer to be part of the Kraft Foods Philippines Graduate Traineeship Program after graduation. When you join us, you'll get an exclusive chance to join an enriching learning feast in our Asia Pacific Regional Headquarters in Singapore!
The Winning Team >
The winning team will be awarded PhP50,000.
1st runner up will be awarded PhP30,000.
2nd runner up will be awarded PhP20,000.
1st runner up will be awarded PhP30,000.
2nd runner up will be awarded PhP20,000.
The Top School >
University of the top team will be awarded PhP100,000.
Who may join >
- Any student graduating from October 2011 to May 2012 taking up a business/management/finance-related, engineering, food technology or psychology course
- Student must maintain an above-average academic record
- He/she must hold a key leadership position in a student organization
What do you need >
- Click on the application link on the left
- Attach your resume and transcript of records
Deadline of application >
Deadline of application is July 30.
If you are not submitting your application through your dean or college representative, you may submit it yourself by clicking on the apply now button on the left.
For further inquiries, contact Ione Ozaeta at tel. 81-KRAFT (57238) ext.1027
If you are not submitting your application through your dean or college representative, you may submit it yourself by clicking on the apply now button on the left.
For further inquiries, contact Ione Ozaeta at tel. 81-KRAFT (57238) ext.1027